Island Lifestyle Importers is exclusively partnering with Ventura Cigar Company (VCC) for marketing and distribution of the Tommy Bahama brands Lifestyle Aged Reserve cigars. Island Lifestyle Importers has designed and manufactured Tommy Bahama cigar accessories since 2010 and has also been the global licensee of Tommy Bahama accessories.
“We feel this is the perfect alignment of strengths,” stated Rick Louis, CEO of Island Lifestyle Importers. “We design and manufacture exceptionally high quality products that encourage the relaxing enjoyment of the finer things in life while Ventura and Phillips & King bring decades of experience and strong relationships within the tobacconist community. Together we believe this will establish Tommy Bahama & Island Lifestyle as one of the preeminent lifestyle brands within the cigar industry.”
Michael Giannini, General Manager of Ventura Cigar Company, added: “We’re really excited to work with Island Lifestyle Importers. Tommy Bahama and Island Lifestyle are well-known brands that jive well with Ventura Cigar’s Southern California lifestyle. We’ve long-admired their attention to detail and the top-notch cigars and accessories they’ve been crafting. We’re pleased to be their partners and look forward to successfully growing their presence in the cigar industry.”
This new agreement will officially launch at this year’s International Premium Cigar & Pipe Retailers Association (IPCPR) trade show and convention in Las Vegas this July.
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